Thursday, 5 February 2009

7 WAYS TO CREATE YOUR ELERTS AND BEAT WRITERS BLOCK

Here is the next edition of the eLertGadget.com Training Series: An Introduction to eLert And Article Writing and Marketing.

Here are some helpful tips to help you source content for new eLerts:

1. Old Ezine Articles: This includes your archives
for articles that you have sent your ezine from
the past 10+ years. If you've created multiple
articles for each email newsletter issue, we
recommend that you break your old ezine articles
into single eLert chunks rather than multi-
topic eLerts. If you have large ezine
articles from your email newsletter archive,
consider breaking them down into 250-300 word
chunks rather than 1,000-3,000 word eLerts.

2. Old Original Forum Posts: If you've been on the
internet for some time, there is a good chance
you belong to a few forums that you might call
yourself a "resident expert" on. All of your
old forum posts that are greater than 250 words
in length will make great new eLerts that you
can put into distribution to create more traffic
and sales for your business, and enhance your
credibility.

3. Old Blog Posts: The whole point of blogging,
besides posting frequently, is that you can
easily syndicate your blog for others to read
via the RSS reader of their choice. Because of
the syndication orientation of blogging, your
blog posts that read greater than 250 words make
great eLerts that you can slap on a longer
title, that pitches your blog
website and put a fast 250+ articles into
immediate distribution.

4. Out of Date Books: Are you the author of a book
no longer in print? If you own the copyrights to
it, this is an excellent place to create
hundreds of quality eLerts with just a short
period of editing.

5. Current e-Books: Take 10%-20% of your hottest
selling ebooks and flip into eLerts designed
to entice your reader into wanting the complete
ebook. You still need to deliver real content
value here and not get skimpy or tease them with
"what they could learn if they bought your
ebook." Keep the eLerts short, with
bulleted or small numbered lists.

6. Top 10 or Top 7 eLerts: Everyone likes
content they can read very fast. Why not create
top 10 lists (or any number of "Top" things)
related to your niche area of expertise. To
begin, just create a headline such as "Top 7
Leaders Strategies For Newbie Managers" and
then number the list from 1-7. Come up with a
sub-headline for each tip and then do (1)
paragraph describing the tip. You'll find these
are easy to produce and crank out 5-10 of them
per day.

7. Keyword Research:
(https://adwords.google.com/select/KeywordToolExternal)
or any keyword research tool can discover topics
that people are currently searching for that are
related to your expertise. Use this as a
springboard to launch another 25 eLerts that
are 250-450 words, each related to answering or
providing short tips on how to solve or get more
out of the keywords they searched for.

Example: "Yoga" when entered into Google
tells me that I should write articles about
"Yoga Journals or Journaling" and about proper
form or different types of "Yoga Poses."

Regards
David Lockley

P.S. If you want 100,000 visitors each month check out: http://www.MyTrafficStrategy.com

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